About me

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I believe in providing solutions to personal and corporate brands and enterprises that are also Art pieces: bold, precise and timeless.

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These are my values

In my work, my values direct every decision and action I take.

Empathy

I prioritize understanding and sharing with others to build connections and contribute as much as I can.

Collaboration

I actively seek on how to help others so we achieve collective goals and to enhance our the overall success.

Discipline

I commit to consistent effort and balance in order to meet both needs and objectives.

Problem solving

I approach challenges with creativity and determination. I really enjoy the opportunity to overcome obstacles and to positively impact a difficulty.

Responsability

I take ownership of my actions, decisions, and mistakes. I consider it to be a good opportunity to grow.

Curiousity

I embrace a continual desire to learn and explore, both personally and professionally.

Education

2023-2024

Social Media and Corporate Communications Master

Business Administration Faculty
Universidad Politécnica de Valencia

Spain

In my Master's degree program, I gained comprehensive knowledge in Marketing and Social Media strategy, personal and corporate branding, CMS, Exploratory Data Analysis and Visualization, Social Media Metrics, Digital Audience Analysis.

The program also covered essential for my professional development such as Business Intelligence and Business Analytics, providing me with a well-rounded understanding of the intersection between communication, technology, and data analytics nowadays.

Merits

Elected student delegate

2024

BIP (Blended Intensive Program)
HU University of Applied Sciences, Utrecht
Netherlands

I was awarded a scholarship to study for a week in the Netherlands as a Business Master student and develop an innovation project in Utrech.

2013-2019

Fine Arts Mayor
National University of Colombia, Bogotá
Colombia

I pursued my art education at Colombia's top public university, where I delved into the intricacies of art history and theory. This experience equipped me with the skills to conceptualize ideas and translate them into meaningful and valuable artistic creations.

Merits

2015-I Scholarship holder for having one of the best grades of the faculty.

2014-I Scholarship holder for having one of the best grades of the faculty.

Selected and awarded one of the 3 DAAD scholarships to do an exchange semester in KHM, Cologne, Germany.

2018-2019

Art and Media Master

Kunsthochschule für Medien Köln

Germany

I was one of the DAAD’s (German Academic Exchange Service) scholarship winners for an exchange term in the KHM (Kunsthochschule für Medien Köln)(Art and Media Academy Cologne, Germany) (Winter term 2018-2019).

2016

Design

National University of Mexico, CDMX

México

Exchange term in National University of Mexico. Underwent studies in the Editorial Design program. Mexico City, México

2013

Saint Georges School, Bogotá

Colombia

Trilingual school where I undertook studies in economics, calculus, history, physics, social studies, biology and literature among others.

Merits

Extracurricular Ballet

Other studies

SEO: Optimización para motores de búsqueda HubSpot Academy

UX Design Certificate
Google

Social Media Marketing Certification
Hootsuite

Hootsuite Platform Certification

Programs and platforms

Programas

WordPress

Adobe XD

Figma
Photoshop
Illustrator
Lightroom
InDesign

Canva

SEO

HubSpot
SemRush
Google Search Console
SEO Minion
Keywords Everywhere

Metrics and analytics

Google Analytics
Google Trends
SemRush
Metricool
Matomo
YouScan

Ads

Google Ads
Meta Ads Manager

Social Media Managment

Metricool
YouScan
Planoly
Later

Languages

Spanish

Native

English

IELTS

French

DELF

German

Sprach Institut

Experience

RESPONSIBLE FOR COMMUNICATION STRATEGIES OF THE PRECISION LIVESTOCK DEGREE

2023-2024

Universidad Politénica de Valencia

I developed the communication strategy from scratch, conducting an audit and analysis of the target audience, which led to short- and medium-term planning, spanning one to five years. Additionally, I launched the institution's first social media platform, and within the first few months of implementation, the program saw a significant increase in the number of interested and enrolled students.

PLANNER JR. AND SEO CONSULTANT 2023-2024

Digix Health

Planner Jr. and SEO Consultant for Merck Sharp and Dohme Oncology, Specialities, Diabetes, Vaccines, MSD Salud Animal, Kombuchacha, Coosalud, GSK, Organon, Condado Concepción, Fontabella, among others.

CREATIVE COPY WRITER

2023-2024

Digix Health

Creative copywriter for Social Media, Ads, UX and SEO for Merck Sharp and Dohme Oncology, Specialities, Diabetes, Vaccines, MSD Salud Animal, Kombuchacha, Coosalud, GSK, Organon, Condado Concepción, Fontabella, among others.

FREELANCE CREATIVE COPY WRITER

2023

CocaCola, USA

Freelance creative copywriter

2021-2022

FODUN

National University of Colombia, Employee Center

Social Media, Illustrator and Animation Teacher

2019-2021

ABCollege

Technology and art teacher

2019-2020

Coopetexas

Specific proyect copywriter

Conrad Cartagena by Hilton

Specific proyect copywriter

Magenta Click, USA

Part time Creative Director

2018-2019

ClockWork Estudio Creativo

Creative copywriter and community manager for Conrad Cartagena, Coopetexas, Rosales Plaza Hotel, El Cielo Restaurant and more.

2017

La Nueva Bagatela

In house community manager

Others

Exhibits

V Festival de Video Arte, October 2019, Honorable mention in Animation category, Palmira, Colombia.
La Feria del Millón, October 2019, Bogotá, Colombia.
Rundgand 2019, KHM, Kunsthochschule für Medien Köln, July 2019, Cologne, Germany.
Video Arte, faenza and Asociación Hermanos Saiz, July 2019, Santiago de Cuba, Cuba.
Domestika 2, June 2019, Nodo San Felipe, Bogotá, Colombia.
Video Arte Faenza, Fundación Gilberto Alzate, Artbo Fin De Semana, May 2019, Bogotá, Colombia.
Filmvorführung & Zeichnungen, KHM, Kunsthochschule für Medien Köln, January 2019, Cologne, Germany.
Sin Trayectoria, Abrazada a Mí, Museo Leopoldo Rother September 2018, Bogotá.
Video Arte Faenza, Teatro Bogotá , May 2018, Bogotá, Colombia.
Rebanadas de Pizza, Rat Trap y Cubo Oscuro, May 2018, Bogotá, Colombia.
Equus, Fábulas Y Evocaciones, Elsa Russi Art Gallery, May 2018, Bogotá, Colombia.
Aguas, Ríos Y Lagunas, ColomBioDiversidad, Jardín Botánico, May 2018, Bogotá, Colombia.
Panoramas Locales, Encuentro de Cortos, Villa Shorts y Festival del Libro Independiente y Autogestionada (FLIA), December 2017, Villavicencio, Colombia.
Big, Arte Circuito Norte de Bogotá, Zona L Galería, December 2017, Bogotá, Colombia.
Qué Es El Movimiento, Espacio Cultural La Casa December 2017, Bogotá, Colombia.
Szex Exposición Arte Erótico, Asilo Bar, November 2017, Bogotá, Colombia.
Textura, Carta Abierta Galería, October 2017, Bogotá.
Situaciones en Suma, Laboratorio Cano, Museo de Arte de la Universidad Nacional de Colombia, July 2016, Bogotá.
Feria de Teatro, Acto Latino, March 2015, Bogotá, Colombia.
30 Formas de Ver la Realidad, Colectivo UN Cardumen, Thon Café Galería, December 2014, Bogotá.

Publications

UNA postal, Universidad Nacional de Colombia, October 2018, Bogotá.
LAAO, Revista Surreal, https://laaao.com/temporada-2018/, August 2018, Pereira, Risaralda, Colombia.
Artista del mes, Revista In-Usual, May 2020, Bogotá, Colombia.

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